Describe the business presence

List the brand name, website, content plan, and any existing Page the business controls. Explain the difference between an existing asset and a new requirement.

Ask about the configuration

Confirm what the listed Page option includes and which current details will be checked. Do not assume a follower count or label explains access and handover.

Plan ongoing responsibilities

Choose who publishes content, handles customer questions, and reviews account access. Keep those responsibilities in the handover notes so the Page has a clear operating owner.

Turn the brief into a useful next step

Bring these notes into the conversation with your team or ADFBM. Keep the selected configuration, the responsible contact, and any open question together. Before an order or change is confirmed, make sure the people doing the work share the same written understanding.

Use the checklist below as a starting point, then adapt it to the business and assets you are authorized to manage. Product details and platform requirements should always be confirmed for the specific setup involved.